Okay, they got me.
I snapped this while waiting in traffic on southbound Highland in Hollywood. It seems just tasteless enough to be real.
In fact, it's a viral marketing campaign for a new HBO vampire-centric television series called TruBlood. It's not quite as good as the amazing video that every one was forwarding when Dexter was gearing up, but it's pretty good.
Viral marketing? The goal is to create something so interesting that we will do the ad company's evil bidding and spread the word for them.
Yes, that makes me a dupe.
If you're curious, click here to see for yourself.
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